New year, new insights into the most innovative segment of the mobile gaming market: hyper-casual games! The much awaited “Hyper-Casual Benchmark Report'' for Q4 2022…
In this report, you’ll gain exclusive insights on ad spend and CPI on a country and platform level. Additionally, we have partnered with GameAnalytics to…
Ad monetization on mobile has attracted mainstream global attention recently. Even before the AppLovin-Unity-ironSource love triangle, the market was characterized by multiple partnerships, mergers and…
(Note: You can find our latest Hyper-casual benchmark report for Q4 2022 here). The wait is over! The “Hyper-casual Games Insights for Advertisers” infographic…
We've released our hyper-casual benchmark report for H1 2020 you can download below. Inside you find median CPIs & IPMs for hyper-casual games with the…