This presentation includes, amongst others, our sizing of the hyper-casual markets in the last 3 years and a prediction for 2019
Matthaus Krzykowski2019-06-20
Subscriptions are the norm for content-based apps, but many mobile developers are finding new, creative ways to leverage the model. Over the past decade, subscriptions…
Roman Garbar2019-05-02
In recent weeks, our industry has entered into a vibrant discussion surrounding user-level ad revenue tracking. It’s easy to understand the excitement: for app developers…
Sunny Cha2019-03-07
What are hyper casual games, and why have they grown by leaps and bounds in 2019? Hyper-casual games are in a unique position. The new…
Sunny Cha2019-02-28
Mobile game publishers have been considering content subscriptions for years. Could a new Apple gaming service finally compete with advertising revenue? To many industry leaders,…
Sunny Cha2019-02-15
We've published our list of top 10 ad networks for 2020. Discover which of the world’s best UA networks best suit your needs. In today’s…
Sunny Cha2019-01-10
The integration of AAA game mechanics, new monetization strategies, and advances in technology promise a bright future for mobile gaming in the years to come.…
Sunny Cha2018-12-13
App store discoverability has changed drastically since launch. Mobile pioneers will happily recount the days when simply being one of the few apps available was…
Sunny Cha2018-09-13
Mobile game publishing is undergoing a dramatic paradigm shift, and hyper casual games are at the center of it all. Characterized by their short engagement…
Sunny Cha2018-07-06
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